Natural Grocers® Expands Private-Label Line With Wellness Bath Tissue

Wellness products you love, now in one simple swipe

LAKEWOOD, Colo., April 1, 2026 — Natural Grocers®, the largest family-operated organic and natural grocery retailer is proud to support wellness from the bottom up, with its newest private-label product: Natural Grocers® Brand Wellness Bath Tissue. Designed to support a gentle, irritation-free bathroom experience, customers can now get the wellness support they love in one simple wipe.

Natural Grocers® introduces its latest private-label product: a Wellness Bath Tissue, designed to support everyday wellness and self‑care.