A frontend of a platform of a multiplatform system can be monitored for user input. Upon receiving a user input that includes particular content, a data object describing the context in which the user input was provided may be created. One or more automations may be selected from an automation database based on a similarity to the determined context. The selected automations can be automatically displayed for the user, thereby encouraging the user to leverage automations across multiple platforms without requiring the user to switch between different platforms and without requiring the user to learn or understand platform-specific automation engines.