A method of generating a dynamic rating for an entity and rearranging an icon associated with the entity on a graphical user interface (GUI) of a computer system. The method includes: receiving a first set of data associated with one or more parameters for the entity; calculating a plurality of ability scores based on the first set of data; generating a first rating based on each ability score of the plurality of ability scores; dynamically adjusting the plurality of ability scores based on receiving a second set of data associated with the one or more parameters for the entity; updating the first rating based on the adjusted plurality of ability scores; automatically rearranging the icon to a position above or below a current position of the icon on the GUI based on the updated first rating.