In various examples, systems and methods are disclosed for identifying emerging trends and mitigating damage. The system may receive or collect claim data. The system may input the claim data into a trained generative AI or machine learning model to identify at least one of (i) baseline claims or (ii) emerging trends. The system may receive new claim data in real-time. The system may input processing the new claim data using the trained generative AI and/or machine learning model to identify at least one of (i) abnormal claims or (ii) an emerging trend. The system may present the abnormal claims or the emerging trend. The system may determine corrective and/or mitigative actions. The system may determine identify customers susceptible to the abnormal claims or the emerging trend. The system may transmit a message to the at least one customer device.